Hand-Tufted Wool Rugs

When exploring hand-tufted wool rugs, it is essential to understand both the construction and the application. Hand-tufting is the perfect balance of craftsmanship, design flexibility and accessible pricing. A skilled artisan uses a hand-held tufting gun to punch yarn through a pre-stretched canvas, following a paper pattern. The piece is then trimmed, carved, latex-backed and finished with a cotton lining — producing a plush, sculpted rug in a fraction of the time of a hand-knotted piece.

Coupled with this, pure wool is the soul of Indian carpet weaving — naturally resilient, stain-resistant and warm underfoot. Our handmade wool rugs are crafted in Bhadohi (the carpet capital of India) using premium New Zealand wool spun on traditional looms by master artisans with decades of experience. Each piece is knotted or tufted by hand, hand-finished and washed with herbal solutions to achieve a soft, lustrous finish that synthetic rugs simply cannot replicate.

Browse our curated selection of hand-tufted wool rugs below, all manufactured directly in our Bhadohi workshops. Custom dimensions and design variations are available on request.